NotFiftyOne

Maplelea

Canadian-owned · made overseas · based in Ontario

Newmarket, Ontario maker of 18-inch Maplelea Girls dolls with Canadian regional stories, outfits, and accessories, designed in Canada, assembled mainly in China, and sold direct and on Amazon.

Newmarket, ON CA · maplelea.com

68.4

Maplelea is the doll brand of Avonlea Traditions Inc., a Newmarket, Ontario company founded in 1988 and controlled by founder Kathryn Gallagher Morton. Its 18-inch dolls, outfits, and most accessories are designed in Canada and assembled at contract factories in China, with a few wooden accessories made in Ontario and one outfit sewn in Nunavut. Everything ships from the Newmarket warehouse, sold direct and through Amazon brand stores in Canada and the US.

Factors

Ownership

100.0 verified

CA 100%

Corporations Canada's individuals with significant control register lists Kathryn Gallagher Morton as the only individual with significant control, holding more than 75 percent of the shares of Avonlea Traditions Inc. directly since 1995. The vendor calls itself 100 percent Canadian owned and a 2024 DOLLS Magazine profile names her sole shareholder, and no acquisition, parent, or outside investor turned up in searches.

Manufacturing

28.0 reported

CA 10% · other 90%

The vendor states there are no vinyl doll factories in Canada and that assembly of its Canadian-designed products is mainly done at contract factories in China, which a 2015 Globe and Mail profile and a 2025 Newmarket Era article repeat. The named exceptions are doll-size toboggans, qamutiik, and Muskoka chairs from an Ontario family business and Saila's amauti sewn in Nunavut, so the Canadian share is an estimate by product line count.

People

100.0 verified

CA 100%

Corporations Canada lists the registered office and the sole director in Newmarket, Ontario, and the vendor's only disclosed location is its office and warehouse at 619 Steven Court, Newmarket, from which every order ships. A 2025 Newmarket Era article describes the design, warehouse, and office staff as local residents, and no other site was found.

Inputs

33.5 inferred

CA 20% · other 75% · US 5%

The vendor does not say where the vinyl, cloth, and hair fibre for its dolls come from, so with assembly in China those materials are assumed to be sourced there. Packaging is made in Scarborough, Ontario, the wooden accessories use Ontario-grown wood, and the storefront runs on Shopify, a Canadian platform, with Amazon as a secondary channel, so the split is an estimate.

Where to buy

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