President's Choice
Canadian-owned · made in Canada · based in Ontario
Loblaw's flagship store brand: PC, PC Blue Menu, PC Organics and PC Black Label across every aisle.
Brampton, ON CA · www.presidentschoice.ca
President's Choice is the control brand of Loblaw Companies Limited, sold through Loblaw's own banners nationwide. Loblaw is TSX-listed and majority controlled by George Weston Limited and the Weston family through Wittington Investments, and its head office and workforce are Canadian. PC products are made by a diversified set of third-party contract manufacturers in Canada and abroad; Loblaw does not publish a country breakdown, so manufacturing and inputs are estimated.
Factors
Ownership
100.0 verifiedCA 100%
Loblaw trades on the TSX (L). Per its 2026 Annual Information Form, George Weston Limited beneficially owns approximately 52.6% of Loblaw's common shares, and Galen G. Weston, through the entities he controls, owns approximately 59.5% of Weston. Both the controlling shareholder and the listing venue are Canadian.
- Loblaw Companies Limited Annual Information Form (For The Year Ended January 3, 2026) filing “As at January 3, 2026, Mr. Galen G. Weston, through the entities he controls, owned approximately 59.5% of the common shares of Weston, which owned approximately 52.6% of the Company's outstanding common shares.”
Manufacturing
63.5 inferredCA 55% · EU 15% · other 20% · US 10%
Loblaw's AIF states its product development team works with third-party vendors to manufacture control brand products and that Loblaw is 'not dependent on any one source,' but publishes no country breakdown. PC spans high-volume staples typically made domestically (dairy, bakery, frozen, deli) alongside imported specialty lines such as PC Black Label oils, chocolates and biscuits; this mix is an estimate weighted toward Canadian production of staple items, marked inferred pending a fuller breakdown.
- Loblaw Companies Limited Annual Information Form (For The Year Ended January 3, 2026) filing “The Company's product development team works closely with third party vendors to develop and manufacture products for its control brands. The Company is not dependent on any one source or third party vendor to produce its products.”
People
100.0 verifiedCA 100%
Loblaw's head office, per its 2026 AIF, is at 1 President's Choice Circle, Brampton, Ontario, and the company reports 190,000 Canadians employed in full- and part-time positions. Loblaw's retail, pharmacy and control brand operations are domestic to Canada.
- Who we are | Loblaw Companies Ltd. vendor_statement “190,000 Canadians employed in full- and part-time positions”
- Loblaw Companies Limited Annual Information Form (For The Year Ended January 3, 2026) filing “the registered and head office of the Company is located at 1 President's Choice Circle, Brampton, Ontario, Canada, L6Y 5S5”
Inputs
54.0 inferredCA 45% · EU 10% · other 35% · US 10%
No published ingredient-sourcing breakdown was found for PC. As a full-aisle control brand, staple lines likely draw on Canadian dairy, wheat, pork and produce, while snacks, coffee, chocolate and PC Black Label specialty products rely on imported cocoa, coffee, sugar and tropical ingredients; this mix is an estimate.
Where to buy
Grocers
- President's Choice | Possible Lives Here vendor_statement “©2026 Loblaws Inc. All Rights Reserved. ®/TM Trademarks of Loblaws Inc.”
Found via
- Grocery aisle inclusion rule: shelf incumbent 2026-09-07
- Grocery aisle inclusion rule: store brand 2026-09-13
- The CANADA List 2026-09-13